

Is this a surprise? User retention is hard, and I’d expect this to hit even harder as time goes by. It’ll keep going up until the point where user growth matches attrition and I’d guess in the early days of a social platform, it’s going to take a while for background growth to increase that much and attrition will be pretty high given the lack of attachment.
I’d get in the car and start driving. I’d go and have the conversation I’ve been afraid to have for years
… or I’d be paralyzed with fear like I’ve been for the rest of my life.
… or if I’m being honest, I’d most likely grab a bottle of tequila, fall off the wagon, and find out what I actually want to do that way.