And couldn’t I just fake the times someone saw my ads to get more money? How is that effective? As an advertiser do I have to just trust the ones seeking ad space?
And couldn’t I just fake the times someone saw my ads to get more money? How is that effective? As an advertiser do I have to just trust the ones seeking ad space?
the ad is usually placed on the page by the advertiser. So when you load myblog.com, the page instructs your browser to also load a little window from bigadcompany.com who send the ad which is displayed on the page. So bigadcompany can see how many ads they’ve sent out, and on which sites.
Unless the advertiser is going through a big company like google or meta, in which case yes you just kinda have to trust that when they say your ad has been viewed 10k times that number is accurate. It would be devestating for their business if they were found to be fudging numbers, so it’s really in their interest to make sure the numbers are accurate.