but in this example clearly Wikipedia and probably IMDB are not paying them right? Or is it their attempt to disguise selling out by always preferring the buyable option even when it’s at 0$?
IMDB might be, they’re covered in trackers and ads. MS is a donor to Wikipedia (via Microsoft Matching Gifts Program) so they’re getting what they paid for.
The bigger weight is anything that MS can sell for ad revenue.
They just use the profit amount as the weight and sort descending
I genuinely think you might be right.
but in this example clearly Wikipedia and probably IMDB are not paying them right? Or is it their attempt to disguise selling out by always preferring the buyable option even when it’s at 0$?
IMDB might be, they’re covered in trackers and ads. MS is a donor to Wikipedia (via Microsoft Matching Gifts Program) so they’re getting what they paid for.
but IMDB is owned by direct Microsoft competitor - Amazon.