In recent news, Google has put forth a proposal known as the "Web Environment Integrity Explainer", authored by four of its engineers. On the surface, it
Actually, they are controlling your graphics driver. If you’re using a custom driver you’ll fail attestation because you have untrusted code in your kernel and/or browser process. I expect this will also fail if you’re using an old driver with known vulnerabilities that allow you to use your own device in unexpected ways.
Your TPM unit in the motherboard has more privileges than you do. It attests to the integrity of the kernel, graphics driver included, and the kernel attests to the integrity of the browser and any peripherals.
Why can’t it? I’m sure Windows allows non-admin processes to get information about active drivers, secure their own memory, and provide attestation that they are secured, provided TPM and secure boot are enabled.
The major point is not so much whether your browser could block ads - your point regarding the browser ultimately having to render each element is true. The problem is that if the web server gets a request from an unattested browser (such as an old version, or one that has an ad blocker installed), it will refuse to serve any content, not just ads.
Regular people will inevitably get frustrated and we end up in scenarios like “<x browser>is bad, it doesn’t work with <y site>” because of this proposal, and more and more people end up switching until you have to use a compliant (Chromium-based) browser to do anything at all on the internet, and Google’s strangehold on web standards solidifies even further.
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The browser could just refuse to attest if you’ve got an ad blocker enabled. That’s the whole point of this.
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Actually, they are controlling your graphics driver. If you’re using a custom driver you’ll fail attestation because you have untrusted code in your kernel and/or browser process. I expect this will also fail if you’re using an old driver with known vulnerabilities that allow you to use your own device in unexpected ways.
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Your TPM unit in the motherboard has more privileges than you do. It attests to the integrity of the kernel, graphics driver included, and the kernel attests to the integrity of the browser and any peripherals.
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Why can’t it? I’m sure Windows allows non-admin processes to get information about active drivers, secure their own memory, and provide attestation that they are secured, provided TPM and secure boot are enabled.
https://www.microsoft.com/en-us/security/blog/2017/10/23/hardening-the-system-and-maintaining-integrity-with-windows-defender-system-guard/
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You said “Google isn’t controlling your graphics driver”
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The major point is not so much whether your browser could block ads - your point regarding the browser ultimately having to render each element is true. The problem is that if the web server gets a request from an unattested browser (such as an old version, or one that has an ad blocker installed), it will refuse to serve any content, not just ads.
Regular people will inevitably get frustrated and we end up in scenarios like “<x browser>is bad, it doesn’t work with <y site>” because of this proposal, and more and more people end up switching until you have to use a compliant (Chromium-based) browser to do anything at all on the internet, and Google’s strangehold on web standards solidifies even further.
It’s possible but not particularly plausible.
Someone always finds a way.